A Case Study in Multi-Branding

September 4, 2011 · by Bradford Perkins and Stan Eckstut

How Perkins Eastman and Ehrenkrantz Eckstut & Kuhn found success by marrying complementary strategic plans while maintaining distinct brands.

This article is for subscribers only.

Please Note

Existing members: if you have not logged in since August 21, 2012 please reset your password before logging in as we have transitioned to a new system that requires a new password.

Need help?

DFC Members

If you are already a Design Futures Council member or DesignIntelligence yearly subscriber, and don't have an account, please contact us and we will set it up for you.

Global Market Share is Expanding for U.S.-Based Firms

Mar 6, 2015 · by James P. Cramer

U.S.-based multinational firms are thriving in a growing global market Read full »

Building a Global Design Practice

Feb 11, 2015 · by Ken Sanders & Meredith Ludlow

How Gensler maintains quality, culture while expanding globally Read full »

A Master of Architecture Online: LTU's Educational Experiment

Jan 21, 2015 · by Glen LeRoy, FAIA, FAICP

A promising prototype for architectural education Read full »

Architecture and Design Careers: Great Today, Better Tomorrow

Dec 19, 2014 · by James P. Cramer

An optimistic assessment on the future of the design professions Read full »

The Owners Dilemma

Winning Work Isn't About Who You Know, But Who Knows You

Topics

DI.net RSS Feeds

DI.net on Twitter

Research Support